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Eden
Co-Founder
Eden has spent more than seven years working across the coffee value chain, from farm and processing to roasting and brewing. Having built a specialty roasted coffee brand, she combines hands-on industry experience with professional specialty coffee certification and an MBA. Raised in Ethiopia, the birthplace of coffee, she is passionate about shaping a future where exceptional coffee is sustainable, convenient, and equitable for everyone.
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Aravind
Co-Founder
Aravind brings over nine years of cross-sector experience spanning the private, public, and nonprofit sectors. He has led large-scale marketing campaigns, cross-sector partnerships, and data-driven strategies across both B2B and B2C contexts, backed by an MBA in social impact. He is passionate about building partnerships that create lasting impact, and believes no morning is complete without a strong, quick cup of cold brew.
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Thao
Co-Founder
Thao brings six years of experience building products and sales channels from zero to one, including scaling a food & beverage GTM motion to 100+ partners and $40K in revenue in two months. Backed by an MBA and MS in Digital Technology, she pairs operational rigor with a builder's instinct for turning ambiguous ideas into working products. Growing up next to Vietnam's coffee industry, she's excited to bring that heritage full circle by building a coffee brand from the ground up.